Although sticking mainly to design for the web, I’ve always loved graphic design and in particular had a fascination with packaging design since childhood (yes, I was an odd child). Recently I had the chance to design some packaging for a new local business importing exotic foodstuffs, and so I jumped at the chance.
Naga Jolokia, also know as the ‘ghost chilli’, is widely considered the hottest chilli known to man, and in fact when handling in bulk it’s advised that “breathing apparatus, gloves and appropriate clothing should be worn”. And if that isn’t a recommendation to try something, then I don’t know what is.
Obviously plenty of people do indeed want to test the integrity of their digestive systems, as an initial product test on eBay has been hugely successful. I’ve been in discussions with the company and should be producing a new website for them soon, with the aim of spreading the chilli madness to as wide an audience of masochists as possible.
